Social Media Manager

ABOUT RAIN DELAY:

Rain Delay Media is an award-winning production company powering sports' biggest athletes and creators across YouTube, podcasts and social media, including Road Trippin' with Richard Jefferson & Kendrick Perkins, Kickin' It with Deestroying and Club 30 with Henrik Lundqvist.

THE ROLE:

We are seeking a Social Media Manager to lead the multi-platform social presence for The Schultz Report and additional NFL shows and channels. This person will own the show's voice, grow its audience, and turn long-form content into engaging short-form storytelling while staying deeply plugged into the world of NFL football.

RESPONSIBILITIES:

• Own multi-platform programming, content calendar, and content strategy across all Schultz Report channels, including Instagram, TikTok, YouTube Shorts, and X.
• Grow all show channels and maintain a consistent, active presence in the show's comments — genuinely engaging with and building the community.
• Create, develop, and own the show's tone and voice across all platforms, maintaining editorial consistency.
• Generate and organize ideas for social content tailored for social  platforms.
• Oversee, manage, and update the show's content calendar.
• Attend show recordings and identify standout moments to support the show's weekly publishing cadence.
• Timestamp video content and collaborate with editors, ensuring  efficient content workflows for each platform.
• Develop workflows and outline delivery deadlines for vertical show content  across social media channels.
• Collaborate cross-functionally with hosts, executives, and editing team to align storytelling with talent positioning and audience growth strategies.
• Translate long-form podcast and video content into high-performing short-form storytelling, partnering with production and analytics teams to refine editorial strategy based on audience engagement.
• Track and report on platform performance metrics, using data to inform content decisions and identify what's resonating with the audience.
• Stay ahead of platform trends, algorithm shifts, and emerging formats, and proactively bring new ideas to the team.
• Monitor NFL news, trends, and cultural moments in real time to identify timely content opportunities for the show.
• Oversee ad placements and sponsorship integration across YouTube and  social media channels.
• Provide support in evaluating incoming ad opportunities, recommending  rates based on analytics and projections.
• Provide guidance to the sales team on brand deals and sponsorship  alignments, ensuring content segments meet partner goals.
• Support tentpole event activations (e.g., Super Bowl) by developing  content that aligns with Schultz Report creative strategy.